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Sales Prospecting Perspectives

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[Infographic] The Outsourced Inside Sales Teleprospecting Process

  
  
  
  

Imagine you’re the CEO of a B2B high tech company. Your company has survived the most difficult start-up stages, and you’re ready to start successfully selling your product or service. At times, your solution is difficult to explain, but your engineers know its features like the back of their hand. You decide to insource your inside sales team.

You hire new inside sales reps, many just out of college. Your marketing team works on qualifying leads, but your sales team leaves many unqualified leads untouched. According to Marketo, 80% of leads generated by marketing are ignored by sales.

Supercharge Your Sales and Marketing Vocabulary

  
  
  
  
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Sales Prospecting Perspectives is pleased to bring you a guest blog from Greg Klingshirn, Content Marketing Manager at SalesLoft

From breakthroughs to benefits and from profits to process, the words used to present your product or service to prospects are instrumental to your success.

There’s no denying that the persuasive power of certain words can increase conversion rates and shift a buyer’s behavior. First impressions are far more valuable to engaging a potential customer than you may think. But have you identified these words?

Sales and Marketing Alignment Equals More Revenue

  
  
  
  
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AG Salesworks is pleased to present you with a guest blog post from Brian Serino, SVP of Sales and Business Development at NetProspex. 

We’re all familiar with the deep-rooted battle between sales and marketing. It goes something like this: sales blames marketing for their inability to produce quality leads, while marketers fault sales for their lack of lead management skills. In this battle, however, there is no winner, because when sales and marketing teams work individually, poor lead management results on both sides.

Does a True Inside Sales Team Player Care About Getting Credit?

  
  
  
  
Harry Truman

I'm a big teamwork guy. I like when everyone can share credit.

That may seem like an overly obvious statement for most of you out there, but if you asked yourself if you're a team player, what would your answer be? Deep down, do you prefer to collaborate with others or tackle things independently? I don't think there's really a right or wrong answer, but at some point, inevitably, you're most likely going to need to collaborate with a colleague or boss on a portion of your work in order to take it to the next level. 

As I've discovered over the years, the more responsibility I take on, the more I realize that working independently isn't really an option for me. As much as I would like to have direct control over my world, I realize that there are far too many moving parts for me to not have to rely on others for their input and insight. I'm perfectly fine with that, and I came to terms with that reality long ago. Most of us will have to if we have any intention of working in a management capacity or in inside sales. 

3 Key Metrics to Track When Managing Your Inside Sales Team

  
  
  
  
Inside Sales Metrics

(And Call Volume is Not One of Them)

I recently wrote in my blog post 5 Most Frequently Asked Questions About Outsourcing Inside Sales that gone are the days of closely tracking the number of activities when managing your inside sales team. While I still think measuring activities is important to a degree, I don’t think it should hold as much weight as it does for many inside sales teams out there.

The problem with placing such a large emphasis on the number of activities is that doing so confuses the purpose of teleprospecting. It’s not about quantity, it’s about quality. With this metric as a forefront in Inside sales reps’ minds, they tend to get caught up in making a high number of dials instead of focusing on making smart dials. Smart dials lead to quality conversations which in turn result in qualified opportunities for themselves or for the outside sales team to follow up on.

Are You Too Accommodating As An Inside Sales Manager?

  
  
  
  
Inside Sales Manager

About a month ago, I talked about the challenges I've faced when managing conflict and I offered a couple of ways to address these obstacles that I’ve learned over the years. Since then, I've really made a point to consider alternatives to proactively manage conflict.

However, maybe “conflict” doesn’t have to be such a dirty word. It’s all in the tone with which we choose to approach a potentially contentious situation.  Being assertive doesn't have to be ugly if we come at it from the right angle.

5 Most Frequently Asked Questions About Outsourcing Inside Sales

  
  
  
  
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I have the opportunity to join calls with our inside sales team during the sales process frequently. It is exciting to speak with executives at companies who are in the beginning stages of creating an inside sales team themselves or are entertaining the idea of outsourcing. Choosing to outsource the function is often the result of these conversations, usually because these companies haven’t quite mastered best practices yet and need support. I really enjoy the task of taking on engagements to help develop the inside sales function, whether we continue our efforts after the first few months once up to altitude, or whether we hand off the inside sales processes to them once they’re running at full capacity.

Top 4 Professional Skills Mastered When Working in B2B Inside Sales

  
  
  
  
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Beginning a career in B2B inside sales is a great way to build job experience and fine-tune your professional skills. If you are a recent graduate with a background in sales or marketing and are looking to get your foot in the door of the business world, inside sales may be the career for you.

Salesforce Tips for Moving Prospects Down the Pipeline Faster

  
  
  
  
Time Inside Sales


Nothing can kill an inside sales opportunity quite like time. Even the most enthusiastic customers and prospects can turn away from a deal if something else catches their eye. The longer a deal sits and does not move through the pipeline, the more apt a prospect will be to lose interest. Below are a few ways to ensure that you’re not losing opportunities due to bad timing or poor follow up.

How to Successfully Manage Your Inside Sales Team Remotely

  
  
  
  
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A few years ago I was faced with a tough decision. I was moving 20 miles north of Boston, which posed a problem because my job was 22 miles south of it. Driving through Boston during rush hour twice in one day quickly became overwhelming and was just too much. The last thing I wanted to do was leave the job I loved, and when my boss kept pushing me to work from home more, I was hesitant. I kept saying no because I thought it was crucial to be on site when managing an inside sales team. I had a lot of guilt on days that I couldn’t make it in. Slowly I started working from home more and more and I learned how to manage remotely. With all the technology available today along with some changes in my management style, I am now able to work from home most days and still manage reps – probably better now than ever.

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