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3 Tips to Teach New Reps for Successful Sales and Marketing Alignment

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Niti Shah is the Head of Sales Content and editor of the new Inbound Sales section of HubSpot’s media hub. You can follow her at @nitifromboston

You’ve just hired a new rock star salesperson for your organization – she’s had a few years of experience in complex sales and knows her way around the block. She’s a prospecting guru, great at building rapport, and can negotiate like a pro. There’s one problem – she’s never heard of inbound sales, and that’s going to affect your sales and marketing alignment unless you teach her these three lessons during training. 

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