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Sales Prospecting Perspectives Weekly Recap – Week of August 23, 2023

Weekly Recap 823

The AG Salesworks marketing team had a busy but extremely illuminating week at HubSpot's Inbound 2013. The conference provided some excellent content, motivation, and ideas.  We heard from distinguished speakers like Seth Godin, Arianna Huffington (@ariannahuff), Nate Silver (@fivethirtyeight) , Ann Handley (@marketingprofs), Rand Fishkin (@randfish) and of course Dharmesh Shah (@dharmesh) and Brian Halligan (@bhalligan), all very unique and motivational. Mike Volpe (@mvolpe) and his team at Hubspot did a wonderful job putting on this informative conference that taught so many marketers how to think more innovatively! These conferences remind us to do a marketing and sales tune-up: are you really reaching your ideal target audience, are you closing the loop with sales, or are you efficiently nurturing leads down your sales funnel? Of course these types of questions shouldn't be brought up only as a result of attending an event or meeting, we should always be fine-tuning our processes and finding what works best, but events like this certainly spark a flood of ideas.

eBook Review: How to Communicate with Influence for Sales Pros & Leaders

Influence Sales

“Most people meander in and out of lots of conversations. Don’t be most people. Be tighter than that. Be more influential.”

Craig Wortmann, who has written several guest posts for us including How to Optimize Your Sales Engine in 30 Days and 5 Things Salespeople Should Stop Doing Immediately, recently released a new eBook, How to Communicate With Influence for Sales Pros & Leaders. Wortmann, CEO of the tools and services firm Sales Engine and professor of professional selling, entrepreneurship and leadership at University of Chicago Booth School of Business, provided this eBook as a resource for sales professionals to learn how to become better influencers, better conversationalists and better sellers. As a reader who flew through the book in half an hour, I can confidently say that "How to Communicate with Influence" accomplished all of that and more.

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