It’s finally August, the Sunday of summer. The scorching heat brings with it a bittersweet reminder that summer won’t last forever, and that fall is just around the corner. At AG, we’re celebrating the beginning of a new month with a company cruise in the Boston Harbor. We’re ready for a beautiful day on the water, filled with games, dancing and fun. I hope you’re embracing this month as well!
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Sales Prospecting Perspectives is pleased to bring you a guest post from Christine Rochelle, Integrated Marketing Manager at lotus823.
Each and every work week at lotus823 is kicked off by a roundtable staff meeting and of course plenty of Diet Coke to go around.
Once our co-founder David Hernandez is able to bring the buzz of the room down, he walks us through each of our current business development opportunities for the agency.
Instead of jumping to discussing brand strategy or services, David always gears the conversation into a discussion about our personal relationship with the potential client contacts and what they would like to accomplish for their team and for the brand.
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Recently, it seems that everywhere I look I come across more and more instances of customer service, and it makes me realize how crucial customer experience is when it comes to retaining business. Unfortunately, customer success sometimes gets overlooked because time seems better spent on the obvious – running the operational day-to-day tasks of an organization. Just recently I took on the responsibility of customer success at our organization, and I have been thinking a lot about what the key components are to driving customer care for inside sales.
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