Sales Prospecting Perspectives

AG Salesworks is pleased to bring you a guest post from Emma Snider, staff writer for the HubSpot Sales Blog. 

Twitter is all about clarity and brevity. Want to express a thought that’s longer than 140 characters? Tough luck. The platform forces users to trim messages down to what’s absolutely essential.

You have a bit more real estate to work with for your bio, but not much. 160 characters is all the social network affords users for their profile descriptions.

For sales development reps seeking to dive into social selling, this is both a blessing and a curse. As opposed to a LinkedIn profile, a Twitter bio offers much less real estate. So while salespeople can spend hours or days trying to craft the perfect LinkedIn page, writing a Twitter profile is not nearly as time-consuming.