Sales Opportunity Development

Tactically Minded and ROI Driven Sales Prospecting

Sales Opportunity Development connects Marketing and Sales in ways that will take your company to the next level. Many organizations struggle with the “middle”, the gray area, of the marketing/sales funnel. The “gray area” of the funnel varies by organization but is the area between a lead and a qualified sales opportunity.

AG’s Sales Opportunity Development transcends traditional lead generation and telemarketing - developed specifically to plug into the gray area. Sales Opportunity Development provides an increased return on marketing program investments, more highly qualified sales opportunities, and more accurate reliable forecasts. Marketing, Sales and the Organization benefit.

Our proven methodology includes:

Learning

AG starts every project with a review and thorough understanding of your product, your selling proposition, your brand, your market, and your target audiences. This review provides us with the depth of knowledge necessary to deliver industry leading results.

Developing a concise value forward message

Programs built specifically for you, based on your needs and our review and understanding of your target audience.

Identification of your next customer

We qualify marketing generated leads, using the AG Salesworks proven qualification methodology, nurturing lukewarm prospects until they are fully qualified sales opportunities, and deliver them to your professional Sales team.

Intelligence gathering

We engage in conversation with your prospects gathering critical information and providing your professional Sales team with prospect specific intelligence. Armed with this knowledge Sales is more confident and positioned to close more business.