Sales Channel Development & Support

Recruit and Optimize VAR Partnerships

Whether a component of your sales strategy, or the core of your model, effective partnership recruiting, education, and communication can yield dramatic results to your bottom line.

AG Salesworks utilizes the same methodologies as a direct sales campaign to locate and map VAR’s, pique their interest in a client’s products and partnership opportunities, and transition qualified prospects to Business Development teams.

We then work with our clients to educate their channel partners on new products, added features, or partnership incentives. Our clients are confident that their channel partners are knowledgeable, engaged, and effectively communicating their products’ value to the marketplace.

Channel Development Solutions

Marketing

Builds brand awareness while ensuring the proper message is delivered

Sales

Increases the size of the channel and maximizes its potential

Corporate

Optimizes an often cumbersome business unit yielding incremental revenue